Final advert (Group)

Final Digipak (Group)

DigiPak 8 (Group)

DigiPak 7 (Group)

DigiPak 6 (Group)

Draft Advert 5 (Group)

DigiPak 4 (Group)

Advert Draft 4 (Group)

DigiPak Draft 3 (Group)

Advert Draft 3 (Group)

DigiPak 2 (Group)

Advert Draft 2 (Group)

DigiPak Draft 1 (Group)

Advert Draft 1 (Group)

Planning StoryBoards (Group Post)

Production Company Logo (Group Post)

This is our first attempt at making a logo for our Music company. We used the colour orange as it suited our genre of music chosen. As well as in our earlier research, we found out that the use of terracotta orange would be good.

Emailing Domino Records for permission of the use of Mardy Bum by Arctic Monkeys (Group Post)

Planning- Beat Script (Group post)

The couple having a confrontation, the Female (Katie) storms out upset, Male (Morgan) stays put and seems helpless in what he can do.

Memories of the past events between them, visions from when they were happy 'cuddles in the kitchen' this would be followed by a quick flash back to reality where they are arguing.

Good memories of with her and happy memories when they are both happy alone or with friends. This will show that they both can be happy without each other, but it's still better when there together.

Full Shot-List (Group Post)

Name of music video: Mardy Bum

Full Shot-List

Colour code: locations, actors, props

Scene 1- establishing shots

1. Morgan walking down the street; in Brigg just over the bridge near the leisure centre. Long shot walking into camera.
2.  Then a shot walking into camera
3. Standing still LS looking off the bridge.  Wearing white t shirt.
4. CU of Morgan looking nervous
5. Morgan looks at watch POV shot
6. CU watch
7. CU of text ‘sorry can’t make it’

Scene 2- Charlie’s house

1. The couple are shown to be arguing, Morgan is holding a Teddy Bear, but is rejected. Two shot – wide shot
2. Katie close up frown – disappointed.
3. Katie stares angrily at him. then storms out the Kitchen.
4. CU of light on cut to CU of light off
5. Morgan reaction shot – high angle

Scene 3: flashback bedroom

1. cuddling, falling onto the bed long shot
2. CU of hands
3. Morgan singing into camera – pov shot from her
4. Her hugging teddy bear MS
5. Her laughing CU
6. Morgan smiling, stroking her back from face MS

Scene 4: flashback kitchen

1. Morgan singing into camera  ‘ cuddles in the kitchen as walks into cam
2. MLS of them hugging

Scene 5: garden

1. Shot of balloon being let go and fly off

Scene 6: Brigg – outside Angel

1. LS argument

2. SRS of them both shouting

3. Morgan  singing into cam turning away from her

4. shot of her calendar with date on it 6 months today! Heart with Morgan & Brooke inside it

5. Cut to his calendar with an empty box.

6. all argumentative’ – Morgan singing at her face, CU ECU

7: Morgan gestures ‘ you’ve got that face on

Scene 7: Brigg park

1. Morgan has a dilemma between mates and her, he has a football in his hand and is shown to be going to play football MS.

2. She is shown with a close-up to be disappointed

3. Close-up on Morgan with just being reluctant to play

4. Morgan is fed up and runs off to his mates

Scene 8: flashback Dinning Room

1.  Morgan and Brooke are shown to be having a date

2. Side on shot of them looking into each other’s eyes and holding hands.

3. Close ups of each of them smiling and happy

4. Glasses shown bringing together

5. Close-up of a candle that is burning and is full. 

6. The mood changes and Brooke turns and crosses arms

7. Morgan sings into camera and slowly blows out the candle

Scene 9: Stood at the side of the train 

1. Close-up of Morgan’s phone sorry ‘I’m going to be late’ text to Brooke

2. Close-up to Brooke receiving the text and jump cuts to Brooke’s disappointed face.

3. The camera then pans from A big clock to Morgan watch

4. The time then gets too late so Brooke just leaves completely

 Scene 10: Combination of the previous flashbacks Hallway

1. After the Flashbacks Morgans hugs brooke side angle MS

2. Side Angle ECU of candle being extinguished with the index finger and thumb.

Call Day 2 (Group Post)

Call Sheet Day 1 (Group Post)

Planning: Target Audience Research (Group Post)

This was our target audience research and this has affected our planning massively. My partners and I's original plan has been altered drastically in every way from shot types, costumes, and even the storyboard. We will try to adhere to the ideas of the target audience as much as we can.

Evaluation of first film shoot

                                                             
















These images were from the first day of recording. My partner and I found that it was a lot harder than expected as we needed the models to get the right emotion for the shot which meant we had to take multiple takes on some of the shots.

Planning: Script Breakdown (Charlie's house) Group Post

Planning: Script Breakdown, Brigg (Group Post)

Planning: Risk Assessment (Bridge) Group Post

Planning: Risk Assessment (Candles) Group Post

Planning: Actors and Characters

Within our music video, we will have two main characters; Morgan will be our main character who is being played by Morgan. He is going to be portrayed as if he is in a one-sided relationship and his girlfriend, who is played by Katie, is always angry and upset. As the video progresses, it will be shown that Morgan's girlfriend is embarrassed by him by showing that he is singing karaoke to her whilst under the influence of alcohol.

Conclusions of Research: Codes and Conventions

1, Camera Shots, Angles and Movement.
2, Mise En Scene: Set Design, Locations, Costume, Lighting, Make up and Framing.
3, Editing

Research: Advert for the digipak 2

 This advert is very dark and probably wouldn't suit our song choice. However, it does present the star as the main focus which is what we need for a promo package. The fonts used are unique and would suit our chosen song as it's bold and creative with the name of the artist and the name of the song written in light bulbs. The colour scheme used creates synergy throughout the advert as the use of the white light from the lights illuminates the star image. Also the use of blue is somewhat symbolic as his music is soft and easy going which the colour blue indicates. The overall layout of the advert is straight to the point as it doesn't have a wide range of colours used but is powerful enough to lure in the audience with the ominous atmosphere created by the shadows.

Research- TA Research 1 Audience Research Inital Ideas (Group Post)

https://soundcloud.com/charlie-bradley-228031127/audience-research

Research of Music Video 6 - Tom Odell - Another Love : Editing

This is the establishing shot for Tom Odell's Another Love. This is a close up of his face and the editing used for this image is that he is seen to be tinted blue. This can set the tone for the song as it is a quite depressing song and suits the lyrics. We can use this type of editing can be used within our music video as it similar to the lyrics. This image looks as if it has a Vignette around it, which is possible for our music video.